Benefits and concessions - age
A bus company decides it wants to encourage elderly people to travel on non-peak hours. It can seek an exemption for reducing fares for people over the age of 60 during the hours of 9.00 am to 4.30 pm.
A cinema wants to encourage children to attend a special screening of The Wizard of Oz. It reduces the entry fee to all persons accompanying a child, on the basis that they are 'associated with' persons who are of a particular age - namely, the target group 'children'.